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      Category: Industry News

      Swiss Private Equity & Corporate Finance Association

      Swiss Private Equity & Corporate Finance Association

      July 5th, 2017 Swiss Private Equity & Corporate Finance Association (SECA)  I was delighted to have the opportunity to be a part of a panel of distinguished professionals (see below) as we discussed the Connected Consumer. Our entire discussion revolved around how consumers today have more access to real time information in every decision that they need…

      July 10, 2017 by Tony Vanderhoek
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      The New Digital-Marketing-Commerce Strategies – where e-Commerce meets e-Business

      The New Digital-Marketing-Commerce Strategies – where e-Commerce meets e-Business

      The new digital-marketing-commerce transformation has being going on for a while. This can be referred to as e-Business or e-Commerce, but the terms are blurring meaning. The consumer/ shopper are central in everything a marketer does. With this in mind there are a number of critical aspects that every digital marketer has to balance and…

      June 27, 2017 by Tony Vanderhoek
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      Gain a Competitive Advantage Through Digital

      Gain a Competitive Advantage Through Digital

      How can digital innovation strengthen my position in the market? This is now front of mind for every company on the planet.  No matter what industry you are in: agriculture, manufacturing, consumer goods or service, digital innovation is impacting your business.  Innovation is either helping you improve and grow your business or not. Many of…

      June 19, 2017 by Tony Vanderhoek
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      4th Industrial Revolution – Critical Investments for 2017 and beyond!

      4th Industrial Revolution – Critical Investments for 2017 and beyond!

      Well, with the rise of the voice search across the devices, starting with the smartphones and tablets, there might be a possible change occurring…

      October 19, 2016 by Tony Vanderhoek
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      Hoeks International Marketing, Inc.
      HIMI is a specialized consulting firm focused on helping clients address the biggest sales and marketing issues in their industry. Our highly experienced practitioners work with clients to develop strategy, design & develop capabilities and implement initiatives to accelerate profitable growth.
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